Scaling Seamlessly
Improving Performance Through Targeted Advertising.
Client: Amazon DTC Brand
Service: Amazon PPC Management
Timeline: August 2025 to Present
Overview
This brand approached us in August seeking support with their Amazon advertising. Their product already had market potential, but the existing ad structure was not producing consistent results. The goal was to introduce a clearer, more intentional advertising approach that could immediately improve efficiency and drive growth.
Approach
Advertising Strategy
We implemented a streamlined PPC framework focused on relevance, efficiency, and steady scaling. Campaigns were reorganized for clarity, targeting was refined, and budgets were shifted toward higher-performing areas.
Performance Monitoring
Daily and weekly analysis guided all adjustments. Bids, placements, and keyword coverage were optimized based on real-time data to maintain control over spend and strengthen overall performance.
Incremental Scaling
Once stability was established, budgets were increased gradually to support higher visibility while maintaining healthy return on ad spend.
Results
By September 1, 2025, the brand reached its strongest performance to date.
Clicks: 3,151
Ad Spend: $3,587.60
Orders: 659
Sales: $19,542.87
This reflects significant improvement in traffic quality, conversion efficiency, and overall advertising output within weeks of taking over the account.
Impact
With focused advertising management and consistent optimization, the brand shifted from inconsistent results to measurable, scalable growth. The account now operates with a stable structure, improved efficiency, and a clear trajectory for continued expansion.